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Thursday, February 1, 2018

Wal-Mart buys the Shoes.com URL and sends web traffic to ShoeBuy
src: www.digitalcommerce360.com

Shoes.com was an American online retailer of footwear and apparel from 1996-2017. The company owned and operateed SHOES.COM, OnlineShoes.com, and SHOEme.ca, and was a part of the Hardy Capital Portfolio.


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History

Sean Clark, co-founder of SHOEme.ca credits his wife as the inspiration behind the company as Caleres or the Montreal footwear retailer Browns Shoes after he was asked to drive across the border from Canada into the United States to pick up shoes she had ordered online that couldn't be delivered to Canada. Mr. Clark was determined to come up with a local solution. With the help of his co-founder and former boss, Roger Hardy, SHOEme.ca was born.

On July 15, 2014, Hardy Capital Corporation, acquired Vancouver-based SHOEme.ca, and Seattle-based OnlineShoes, from Brown Shoe Company, and announced Roger Hardy as the chairman and CEO of SHOEme.ca.

Six months later, SHOEme.ca acquired Shoes.com, and shortly after the company announced a rebranding under Shoes.com. OnlineShoes.com, which was the first online footwear retailer in the U.S., continued to operate under its own name.

On May 20, Shoes.com announced it had raised net proceeds of approximately $45 million.

Shoes.com employed 250 people across North America, generated revenue of approximately $200 million annually, and offered a selection of 500 brands to its 8 million customers across the US and Canada. As of May 2015, the company was valued at $320 million. The company was headquartered in Vancouver.

On January 27, 2017, Shoes.com reported it would shut down operations.


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Products

The company had two private footwear and accessory lines, PIKA and Hardy Design Works, which were both sold exclusively on SHOES.COM.


Pointe Shoes, Part I - Ballet Focus
src: i2.wp.com


References

Source of article : Wikipedia